New for 2014.

Discover what's new and what's hot. Presenting the best of Sony for 2014.

Featured: XBR-65X950B

The reference standard in 4K Ultra HD.

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The Latest Technology

  • Our best brightness ever

    Higher peak brightness and deeper blacks than we've ever produced before. See a brightness range up to three times brighter than a conventional LED TV without sacrificing black levels using Sony's full array local dimming X-tended Dynamic Range PRO technology.

  • Sound design

    A new angle on TV design allows for larger speakers and enhanced sound capabilities over traditional LED televisions. The iconic design works with traditional wall mounts, and the adjustable TV stand accommodates large or small tables.

  • Smart technologies

    Social TV has a new meaning. Follow tweets, Skype with friends and watch TV all at the same time. Interact with friends around the world in real time. Share and pass photos between you and friends using your smartphones and TV.

The Newest Products

    • w series!
    • W600B/W630B LED Internet HDTV

    Full HD, fully connected

    Models: KDL-40W600B, KDL-48W600B, KDL-60W630B

    Sizes: 40" (diag), 48" Class (47.6" diag), 60" (diag)

    Top Features:

    • Color, clarity & detail at their best with X-Reality PRO
    • Lifelike movement with Motionflow XR 240
    • Loud, clear surround sound and dialogue with Clear Audio+
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Customize shortcuts for quick access to online videos2

    From $499.99

    • Pre-Order Now
    • Coming 2014
    • w series!
    • W800B LED Internet HDTV

    Crisp full HD in a slim design

    Models: KDL-50W800B, KDL-55W800B

    Sizes: 50" (diag), 55" Class (54.6" diag)

    Top Features:

    • Color, clarity & detail at their best with X-Reality PRO
    • Experience precise motion clarity withMotionflow XR 480
    • Loud, clear surround sound and dialogue with Clear Audio+
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Customize shortcuts for quick access to online videos2

    From $1399.99

    • Pre-Order Now
    • Coming 2014
    • w series!
    • W850B LED Internet HDTV

    Stunning picture with sound to match

    Models: KDL-60W850B, KDL-70W850B

    Sizes: 60" (diag), 70" Class (69.5" diag)

    Top Features:

    • Color, clarity & detail at their best with X-Reality PRO
    • Iconic TV design with large speakers & enhanced sound
    • Loud, clear surround sound and dialogue with Clear Audio+
    • Experience precise motion clarity with Motionflow XR 480
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1

    From $2299.99

    • Pre-Order Now
    • w series!
    • W950B LED Internet TV

    More brilliant colors & brightness range

    Models: KDL-55W950B, KDL-65W950B

    Sizes: 55" Class (54.6" diag), 65" Class (64.5" diag)

    Top Features:

    • Color, clarity & detail at their best with X-Reality PRO
    • TRILUMINOS display with more brilliant colors than ever
    • X-tended Dynamic Range for up to 2x brightness range3
    • Iconic TV design with large speakers & enhanced sound
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Coming 2014
    • xbr series!
    • 850B 4K Ultra HD TV

    Brilliant colors, unprecedented 4K clarity

    Models: XBR-49X850B, XBR-55X850B, XBR-65X850B, XBR-70X850B

    Sizes: 49" Class (48.5" diag), 55" Class (54.6" diag), 65" Class (64.5" diag), 70" Class (69.5" diag)

    Top Features:

    • 4K Ultra HD – four times the clarity of Full HD 1080p4
    • HD sports, movies & shows are up-scaled to 4K quality4, 1
    • More brilliant color than ever with TRILUMINOS display
    • Latest HDMI® support for next gen 4K players & services6
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Coming 2014
    • xbr series!
    • 900B 4K Ultra HD TV

    A statement in picture, sound and design

    Models: XBR-55X900B, XBR-65X900B, XBR-79X900B

    Sizes: 55" Class (54.6" diag), 65" Class (64.5" diag), 79" Class (78.6" diag)

    Top Features:

    • Iconic TV design with front-facing powerful speakers
    • X-tended Dynamic Range for up to 2x brightness range3
    • More brilliant color than ever with TRILUMINOS display
    • Latest HDMI® support for next gen 4K players & services6
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Coming 2014
    • xbr series!
    • 950B 4K Ultra HD TV

    The reference standard in 4K Ultra HD

    Models: XBR-65X950B, XBR-85X950B

    Sizes: 65" Class (64.5" diag), 85" Class (84.6" diag)

    Top Features:

    • X-tended Dynamic Range PRO with up to 3x brightness range3
    • More brilliant color than ever with TRILUMINOS display
    • Latest HDMI® support for next gen 4K players & services6
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Experience precise motion clarity with Motionflow XR 960
    • Coming 2014
Show Footnotes
  1. Broadband speed of at least 2.5 Mbps recommended (10 Mbps for HD). Content subject to change and may require fees. Wireless connectivity requires 802.11 home network (802.11n recommended). Skype requires CMU-BR100 or CMU-BR200 camera sold sep. Subject to Skype's terms and conditions.
  2. Optional One-flick remote (RMF-YD003) required, sold separately.
  3. Brightness range refers to the range between dark and light levels. Compared to conventional LED TVs.
  4. 3,840 x 2,160 pixels
  5. Simulated 4K image will vary based on source content.
  6. 4K players and/or services sold separately
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